CONFIGURATION AND MAINTENANCE - CONTEXTUAL ADVERTISING - ON YANDEX AND GOOGLE

ATTRACTING CUSTOMERS FROM GOOGLE AND Yandex ADVERTISING SYSTEMS
INCREASING ADVERTISING EFFICIENCY AND OPTIMIZING
ADVERTISING BUDGET EXPENDITURE USING WEB ANALYTICS

contextual advertising tools

Search Ads on Yandex and Google

Display text ads on the front pages of Yandex and Google search engines for pre-selected keywords. Conducting advertising campaigns and placement optimization.

Banner advertising

Increasing coverage, increasing recognition and attracting customers from partner sites Yandex and Google. The affiliate network includes such popular baynet sites as onliner.by, tut.by, kufar.by, etc., as well as more than 3.825 billion sites around the world.

Retargeting / Remarketing

Display advertisements to users who have already visited your site and are potentially interested in your products and services, but are not ready to buy right here and now.

Gmail Ads

Display ads in Gmail inboxes as letters on the “Promotions” tab (not spam). A convenient way to inform customers about current promotions, discounts and special offers.

YouTube video ads

Advertising on the most popular video hosting in the world: showing videos, promoting videos and YouTube channels. Access to a huge audience in all countries and the ability to display video ads and banners - these are the main advantages of YouTube.

Our advantages

advantages Fair price

We do not work for a percentage of the budget - we take money only for our services. Fundamentally.

advantages Work transparency

A full report on the work done and the results achieved in real time - your project will not be left aside.

advantages Systems approach

All work is regulated and carried out with a certain frequency - to quickly adjust the strategy and change direction if the result does not work.

advantages Result orientation

If we took up the project, be sure that we will do the maximum. For example, we offer Clients to change Context to SMM, if we understand that it will be more useful to the Client.

our competencies

We use advanced services and tools to improve campaign performance and analyze results. Qualifications of our specialists are confirmed by certificates from Yandex and Google.

competention
competention
competention
competention
competention
competention
competention
competention
competention
competention
competention



Ready to start?

Send a request and we will contact you shortly

WORK PROCESS

start
Request
1-2 days
Audit and preparation
proposals
1 day
Signing
documents
2-5 days
Creating an advertising campaign and setting up analytics
1 day
The first visitors to the site from contextual advertising
1 month onwards
Launching and running an advertising campaign



What determines the cost

The number of queries in the semantic core

Before launching an ad, requests are usually collected for which it is planned to show ads. However, along with the “necessary” words, a huge number of inappropriate requests are also collected. The effectiveness of advertising depends on the number of “unnecessary” requests. That is why a large chunk of time is spent manually eliminating such requests.

Number of tools / formats used

The more tools you need to connect (search advertising, banner advertising, remarketing / retargeting, inbox advertising, dynamic remarketing, video advertising, analytics in Google Analytics and Yandex.Metrica), the more work we need to do at the setup stage.

The complexity of setting analytics for a project

It’s one thing to set goals for filling out several forms on the site, and quite another is setting up an e-commerce module for online stores. The more complex the analytics system you need to configure on the project, the higher the cost of working with analytics.








Contextual advertising